Post by jferdousy427 on Feb 19, 2024 23:31:51 GMT -5
This doesn’t mean you should just cut all your form fields though. The info you’re collecting can be valuable for qualifying leads and getting to know more about what problems they’re trying to solve. Trim the fat where you can, but keep any must-have form fields you can’t afford to lose. “ Use no more than three to five fields for a form. The number depends on your goals and what information is most important to your lead generation/sales efforts.
Danielle Shulman Senior Digital Marketing Manager, Greenhouse Digital Brazil Phone Number Know When to Ask for a Name Our machine learning model found that having “name” (first, last, or just “name”) listed as a form field on a landing page can have a correlation with lower conversion rates in these industries: • Ecommerce, Education, Catering, Travel, Medical Practitioners, Business Services, Legal, and Finance In these four industries, you’re pretty safe to ask for someone’s name in a form, as there doesn’t seem to be such correlation with lower page performance: • Agencies, SaaS, Family Support.
Real Estate Use Multi-Step Forms You’re more likely to see higher conversion rates if you use a multi-step form. It’s less intimidating and increases the chances of visitors actually filling out their information. (Plus, by splitting your questions up, you can save more sensitive or difficult questions for later on after they’ve already started.) Notice the progress bar at the top? This isn’t just there because it looks nice—it also subtly helps reinforce visitors to let them know how quickly they’re .
Danielle Shulman Senior Digital Marketing Manager, Greenhouse Digital Brazil Phone Number Know When to Ask for a Name Our machine learning model found that having “name” (first, last, or just “name”) listed as a form field on a landing page can have a correlation with lower conversion rates in these industries: • Ecommerce, Education, Catering, Travel, Medical Practitioners, Business Services, Legal, and Finance In these four industries, you’re pretty safe to ask for someone’s name in a form, as there doesn’t seem to be such correlation with lower page performance: • Agencies, SaaS, Family Support.
Real Estate Use Multi-Step Forms You’re more likely to see higher conversion rates if you use a multi-step form. It’s less intimidating and increases the chances of visitors actually filling out their information. (Plus, by splitting your questions up, you can save more sensitive or difficult questions for later on after they’ve already started.) Notice the progress bar at the top? This isn’t just there because it looks nice—it also subtly helps reinforce visitors to let them know how quickly they’re .